Communications: Media and dissemination strategies

STRATEGIES

Media strategy for 2009-12 Karen Higgs, communications manager, updated December 2011. Outlines our principal strategic activities.

Social media strategy 2011 How APC communications is using Twitter and to a much lesser extent Facebook. (Updated November 2011)

The following communications strategies include specific communications goals and media and dissemination. They are included as examples:

MDG3 Take Back the Tech! to end violence against women: Communications Strategy Jan 2010-July 2011 Karen Higgs, last updated November 2010
MDG3 media monitoring report Lisa Cyr/Karen Higgs July 2010-June 2011
GISWatch Report Dissemination Strategy Karen Higgs/Grady Johnson July 2011
APC at Rio+20 strategy Lisa Cyr/Shawna Finnegan July 2012
Global Information Society Watch dissemination and outreach strategy for 2012
FLOW communications strategy and draft Mallory Knodel/Jan Moolman September 2012
IGF communications strategy Frédéric Dubois / Mallory Knodel
Digital Migration in Africa communications strategy
Internet Intermediary Liability communications strategy
Commission on the Status of Women 2013 communications strategy Flavia Fascendini / Katerina Fialova / Mallory Knodel
LAC IGF 2013 communications strategy Flavia Fascendini / Mallory Knodel
IGF 2013 communications strategy
Commission on the Status of Women 2014 communications strategy Flavia Fascendini / Katerina Fialova / Mallory Knodel
Commission on the Status of Women 2015 communications strategy Flavia Fascendini / Mallory Knodel
Human Rights Council 28 2015 communications Leila Nachawati / Mallory Knodel
IGF 2015 communications plan Flavia Fascendini / Leila Nachawati
Local Actions to Secure Internet Rights 2015 communications Leila Nachawati / Mallory Knodel
APC Impact 2015 communications Leila Nachawati / Mallory Knodel

ANALYSIS

Reaching the media: What works, what doesn’t and how APC can get more coverage Kelly Loverock, APC communications associate (2008) This research has been hugely influential in setting our strategy for 2009-12. Many of the recommendations form part of our strategy.
Successful APC media outreach: EASSy Case Study Kelly Loverock (2008)

Page created by Karen Higgs. Last updated June 2014.

AttachmentSize
APC and the press78 KB
Media strategy 2009-1294.51 KB
Sample media report (MDG3)101.83 KB
Sample comms strategy (MDG3)34.45 KB
APC and the press case study (Eassy)76.92 KB
GISW dissemination strategy35.13 KB
Social Media Strategy 2011128.99 KB
APC Strategy at Rio+20.doc33.5 KB
GISWatch dissemination40.2 KB
FLOW_CommsStrategy_v3.odt40.53 KB
APC_IGF2012_CommsStrategy_v3.odt35.16 KB
flow_commsstrategy_final.pdf142.07 KB
DigMigCommsStrategyDraft_07292013.odt21.08 KB
APC_commsstrategy_IGF2013_20131020.doc51.5 KB
IIL_CommsStrategy_20130910.odt20.54 KB
CSW58 Comms Strategy.pdf110.93 KB
CSW57 Comms Strategy.pdf138.32 KB
APC_commsstrategy_LACIGF2013_20130822.pdf181.29 KB
CSW59 Comms Strategy.pdf186.02 KB
HRC28 Comms Strategy.pdf130.5 KB
LASIR Comms Strategy.pdf154.28 KB
APC IMPACT Comms Strategy.pdf155.23 KB
IGF2015CommunicationsPlan (2).pdf501.2 KB

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